5 Types of Traffic Networks
There are 5 Types of Traffic Networks
Paid Networks
‘Banner and Display Networks’ where you find a suitable website you’d like to promote your product or service.
Ex. Lose weight with Keto on someone’s weight loss website.
You’ll have to send the owner an email that you’d like to work with them and negotiate a price. Essentially You’ll provide the appropriate banner with a captivating design.
‘Influencer Network’ is where you can find the right influencers on a platform to advertise your products and services.
Ex. If your niche is the Keto Diet, you’ll want to find an influencer who practices the same industry. Then you negotiate a price and set up the ads with them.
You can also find different angles for marketing as well such as marketing Keto Diet Recipes with influencer chefs!
‘Native Ad Networks’ are similar to banner and display ads, whereas instead of promoting a banner, you’re promoting a blog or a very well-built sales page.
How ‘native ad networks’ work is that ad agencies will place your ad onto a news outlet’s website feed.
‘Pay Per Click Networks’ is where you put your ad onto Google AdWords, Bing, Facebook, or YouTube, and for each person’s click, you’ll be charged.
There are many strategies and ways to do PPC ads and full-length courses as well as books that can be written about them.
If you’re already familiar with PPC ads and have done well in the past, excellent, you should continue that.
Be sure to familiarize yourself with the new rules and regulations with PPC ads because lately Privacy and Security have been huge issues for these large companies and many things have been constantly changed over the past several years.
Now Let’s get to the Free Traffic Sources…
You can probably guess what the free traffic sources are because they’re the most popular sites and apps everyone uses.
Facebook, Instagram, Youtube, TikTok, Linked In, and Pinterest are all fantastic sources of free traffic. Because ‘Social Media’ is free, they do have their own caveats.
Social Media will be a grind for people who don’t use them every day. Each platform also has its own rules and regulations you should follow.
The KEY to being successful with Social media platforms is the amount of good content you put out.
TikTok, a very popular platform requires you to create at least 3 posts a day to build a following. It may seem a lot at first but posting 3 very short videos on TikTok helps. For YouTube, it’s best to post at least one 5-minute video every day.
For Facebook, in order for you to build traffic, you’ll need to post once in at least 50 different but similar niche groups.
Most importantly, make sure your posts are congruent in terms of niche. It’s very important to stick with one niche.
I’ll see you on the other side,
Sam